Meet Haim and Mike from H and M Landscaping.
They operate 2-4 crews at any given time and handle landscaping projects worth anywhere from $3,500 to $25,000.
There were two main reasons why H and M agreed to work with Follow Up Force.
Reason Number 1: Mike had run Facebook ads before and noticed that he would always have great short-term success, but things would die out after about two weeks.
Here is what Mike outsourced to us:
Result: In the first month, we saw a 15x return on ad spend. His company operates at a 30% profit margin, so he was more than happy to continue. 25% of leads qualified for a consultation, and there was a +20% close rate (closer to 30% as one closed after the first month).
Reason Number 2: Mike wanted to outsource all of the prospecting and low-skill organizational tasks. This gave him more time to focus on revenue-generating activities and, honestly, more time for himself and his family.
Here is what Mike outsourced:
Database Reactivation:
Note: Data is based on the first 30 days; there is much more in play here that was not recorded.
This season, H and M Landscaping is going hands-off on all non-revenue generating activities. This allows them to focus on two main things: fulfilling projects and maximizing all their opportunities. Additionally, they get to spend evenings and weekends with family, knowing that the small things don’t have to be stressed over.
